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New knowledge and articles about digital marketing and data

Do you speak the same language as your Facebook followers?

This article could go several directions, but it simply deals with the language you use to post and how you use this as an important part of your strategy on Facebook.We all follow a business on Facebook. They write their posts in two different…

Effective use of R in Digital Analytics

As more businesses look to become data driven with their digital analytics, the tools that help a company work with data are becoming more popular. You can’t make a change to a data driven culture and still rely on the tools you were using…