
YouTube vs Facebook vs TV Commercials: The Video Marketing Turf War
Content MarketingBattle lines were drawn in 2014 when Facebook made a bold and stronger move into the online video marketing space, a territory dominated by Google’s YouTube.Video advertising was headed for social media, but it is traditional TV that…

How to write SEO texts
SEOTo write a SEO texts is a difficult task. Several interests need attention and they don’t necessarily go hand in hand, at least not at first sight. But why is it that difficult to write the perfect SEO text? Read on and get tips on how to…

Do you speak the same language as your Facebook followers?
Social MediaThis article could go several directions, but it simply deals with the language you use to post and how you use this as an important part of your strategy on Facebook.We all follow a business on Facebook. They write their posts in two different…

Effective use of R in Digital Analytics
Google AnalyticsAs more businesses look to become data driven with their digital analytics, the tools that help a company work with data are becoming more popular. You can’t make a change to a data driven culture and still rely on the tools you were using…