DIGITAL IMPACT
FORUM

Jordi Roura i Rabat (ES)

Jordi is a highly respected online marketing professional, international speaker and trainer. At Schibsted Media Group (one of the world’s leading online classifieds and ads businesses) he leads a team of digital analysts who are responsible for ensuring that the collection of data is aligned with the needs of consumers and privacy restrictions.

With over 10 years experience with online media and marketing, Jordi is known as approachable professional who is an advocate of knowledge sharing and giving guidance to fellow industry colleagues.

Sharif Khalladi (NL)

“Sharif Khalladi is known as one of Europe’s leading marketers, digital strategists and storytellers.”, Huffington post.

Sharif has a highly entrepreneurial business approach with a focus on accelerating digital transformation for clients and businesses. His work brands such as Cisco, PriceWaterhouseCoopers, Canon Europe, Mitsubishi and Yamaha Motors. He is known for effectively combining the right organisational processes with his experience in marketing psychology for brands in order to guide their potential customers in taking the decision to engage in long-term business relationships.

Mathias Faaborg

Mathias’s career spans work with companies such as McKinsey & Company, TDC and Widex. In 2018 Mathias started at IIH Nordic as Chief Digital Officer leading the team of specialists in web analytics, machine learning and artificial intelligence. Mathias brings a combination of management consulting, strategy and business transformation to his dealings with global brands who are in the IIH Nordic portfolio of clients.

Steen Rasmussen

Steen is one of Denmark’s most recognized digital analysts and an international speaker acknowledged as a leading expert on the subject. With more than 15 years of practical experience in online optimization of websites, usability and web analytics he has specialized in online measurement, method development, ease of use and commercialization.

Steen’s references range from strong nordic brands such as Vestas and VisitDenmark to international clients like Oracle, Johnson & Johnson and Microsoft. Steen has been nominated as “Practitioner of the Year” and as one of the world’s leading analysts by the Digital Analytics Association for the last three years.