Next WAW in Copenhagen is January 2019

Don’t miss out on Denmark’s biggest free analytics event

Web Analytics Wednesday is an international networking event connecting peers within analytics and marketing through talks from international and local speakers. IIH Nordic has facilitated the Danish WAW by arranging recurrent events in Copenhagen and periodic events in Århus and abroad.

Join us for a night full of great speakers, cases and trends from the analytical world. Learn to get more out of your online data, expand you network and connect with peers over beer and snacks.

Next WAW: February 2019

Enjoy an evening with your colleagues or peers listening to great speakers from around the world.

Learn more about current trends and challenges, and get input from others.

It is free to participate.

At Web Analytics Wednesday you will…

  • Extend your network with inspiring people
  • Hear about the latest development within analytics
  • Be inspired from relevant business cases
  • Learn how to use web analytics in new ways


16:30 – 22:30
February 2019

More information to follow

Previous programme

16:30 Doors open & Registration
17:00 Welcome
17:05 Meet and Greet
17:10 Peter Pfeifer, Google – Closing the mobile sale
17:35 Ian Pilborough – Applying Machine Learning to Tag management and profiles
18:00 Hector Martinez, IIH – Getting insights: Intelligent Analysis in the Cloud
18.25 WAW Breakout Sessions

18:50 Dinner

19:10 Morten Busk, Busk & Co – Customer analytics strategies that grows business. Case: Virgin Mobile
19:35 Keynote: Geddy van Elburg, Ionmoon – People, Data & Outcomes

20:20 Information about Techfestival by Nicholas Stamp
20.25 Closing Remarks & quiz
20:35-21.00 Drinks, networking. We walk together to the Techfestival Afterparty

Review Previous WAW CPH events

11 April 2018

21 Feb 2018

15 Sep 2018

WAW CPH Partners

Earlier Talks – WAW CPH

Patrick Kitchell (Microsoft) – The Collapse of Social Media Engagement

Patrick is a veteran of CRM, social media and a vocal thought leader pushing the boundaries of technology and data.

Casper Radil – Getting Personal – Data Driven Personas

Personalised marketing is rapidly becoming a critical success factor for the majority of brand experiences. Segments are are no longer static and will shift in context to how users are interacting with your brand.