Danish
At IIH Nordic, we have worked purposefully toward becoming full stack GMP certified, and we are proud to have now reached this goal. With this certification, we are among the few agencies worldwide that have both Google’s Cloud for Marketing certification and certifications across Google Analytics and adtech platforms: SA360, DV360, and Campaign Manager.
This achievement not only marks a milestone for us as an organization but also gives our clients a clear advantage. Full stack GMP certification gives us a unique position to integrate and utilize Google’s ecosystem of technology and data. This means we can help our clients optimize campaign performance and create more relevant and effective advertising.
A Unique Setup with Customer Focus
Our approach is data-driven and built on an internal team of specialists who master everything from cloud, analytics, and AI to digital marketing. This unique combination enables us to offer companies holistic consulting throughout the entire supply chain – from data collection and structure to platform activation.
“Achieving full stack GMP certification is a great opportunity for us, and it opens new doors for how we can create value for our customers. Through our expertise in Google’s entire ecosystem, we can deliver integrated and data-driven solutions across platforms. It’s about powering the entire process and creating results that impact the bottom line” – states Jonas Schaltz Østerbye, Marketing & Commercial Performance Director, IIH Nordic.
The Significance of GMP Certification for Future Marketing
With Google’s complete technology suite and tools behind us, we’re ready to take marketing to new heights. Full stack GMP certification enables us to:
- Improve Campaign Performance: Through intelligent use of data, we can create more relevant and engaging campaigns that reach the right audiences.
- Integrate Technology and Data: We can connect data points across channels and deliver a coherent strategy that strengthens our clients’ business.
- Increase ROI on Advertising: With advanced targeting and optimization, we help our clients maximize the return on their advertising budgets.
A future with even more possibilities
The certification is just the beginning. We see this as an important part of our mission to help companies harness the potential in their data. We will continue to invest in technology and skills development and look forward to helping our clients navigate a complex marketing landscape.
“When data meets creativity, solutions emerge that create real change for our customers. Full stack GMP certification allows us to optimize the entire marketing chain – from data to campaign performance – and deliver solutions that directly impact the bottom line. We don’t just create campaigns, but build bridges between brands and people to ensure our clients’ messages create value and engagement” – states Jonas Lynge Mathiesen, Programmatic Specialist, IIH Nordic.
Want to know more about how our full stack GMP certification can create value for your company? Contact us for a no-obligation conversation.
