Digital Assessment
We analyse your commercial strategy, operations,
and performance in a market-based context to identify
opportunities to improve your efficiency and business results.
Together we help companies define their digital ambition
and create a clear roadmap to achieve that ambition
Companies understand that leveraging data and technology is key to unlocking commercial growth, but many are unclear what their path is to get there – it can be difficult to define exactly what it is they want to achieve, how to get started, or what comes next.
Often this results in inaction or, worse, large investments in projects that do not deliver the desired results. All the while, the competition is working towards improving their performance and capturing market share.
However, by defining a clear ambition with concrete, measurable KPIs and targets which consider market conditions and aligns with your overall business strategy, you can set a clear direction. With this direction in mind, we can design a tangible roadmap that enables you to develop your digital capabilities based on short term, value-driven projects.
There are many different types of digital transformations, however the issues our clients experience tend to be related to
If you recognize some or more of these issues within your current organization, it can be difficult to solve without additional help. We could potentially be the right partner for you, and your ambitions. Our clients range from large multinationals, such as Elkjøp, to SMBs with high ambitions such as TAKEOUT Group or POMPdeLUX.
At IIH Nordic, we experience that the best results are created when working in partnership with our clients: Collaborating to articulate the problems and creating tangible solutions which suit the strategy and ambition.
We’re used to dealing with complex scenarios, and not unfamiliar with taking clients on their first steps towards advanced solutions. We’re ready to help get your strategy off the ground, or even supercharge the pace of your transformation.
We know where to look, how to understand your current situation, and ask the right questions to get you where you want to be. That being said, we’re not yes people, we (respectfully) challenge your assumptions and status quo to help arrive at the right solutions.
We analyse your commercial strategy, operations,
and performance in a market-based context to identify
opportunities to improve your efficiency and business results.
We analyse your commercial strategy, operations, and performance in a market-based context to identify opportunities to improve your efficiency and business results.
We help you define your digital ambition
with clear objectives, KPIs, and targets, setting a strategic
focus that aligns with your overall business strategy.
We help you define your digital ambition with clear objectives, KPIs, and targets, setting a strategic focus that aligns with your overall business strategy.
We design digital development roadmaps
that simplify how to achieve your digital ambition
with short-term, value-based use cases.
We design digital development roadmaps that simplify how to achieve your digital ambition with short-term, value-based use cases.
Based on over 15 years of experience helping companies develop and implement digital strategy within the commercial sphere, we have matured our approach to preemptively address the most common pitfalls.
We start by understanding your context and situation, to ensure that we understand the foundation that we’re starting from and the desired future state of your business
We work to ensure that the strategy can be communicated to other units within your organisation, so that all stakeholders are onboard when engaging in the projects that will bring you to your desired state
We focus on creating tangible roadmaps, with realistic use cases to start your journey. This is to ensure successes in the short term that help create momentum around your transformation
We focus on creating tangible use cases which can be executed in the short to medium term. We define their priority according to the potential value that the use case will bring your organisation
We understand that not everything can be done at once, and that situations can change. We’re happy to work with you in the medium to long term, adapting, updating, and changing the strategy to suit new needs and requirements
Bonnier Publications has more than 40 media brands in the Nordics and around the world.
They have more than 11.000.000 unique users per. month which corresponds to 400.00 every single day. Meanwhile, the customer’s needs change and Bonnier wants to differentiate their sales message to different segments, but also increase the value of its’ marketing budget. The challenge with Bonnier was to gather enormous data inputs so they could be used strategically in the company.
Utilizing data strategy, Machine Learning and data consolidation in Google Cloud, Bonnier Publications has been able to create an appropriate data foundation for their digital ambitions, and distribute data across the organization. The Machine Learning model makes it possible to predict the behaviour of the users and divide them into different segments. Thus, Bonnier is now able to act more customer centrically, to better utilize the marketing budget.
Bonnier Publications has more than 40 media brands in the Nordics and around the world. They have more than 11.000.000 unique users per. month which corresponds to 400.00 every single day. Meanwhile, the customer’s needs change and Bonnier wants to differentiate their sales message to different segments, but also increase the value of its’ marketing budget. The challenge with Bonnier was to gather enormous data inputs so they could be used strategically in the company.
Utilizing data strategy, Machine Learning and data consolidation in Google Cloud, Bonnier Publications has been able to create an appropriate data foundation for their digital ambitions, and distribute data across the organization. The Machine Learning model makes it possible to predict the behaviour of the users and divide them into different segments. Thus, Bonnier is now able to act more customer centrically, to better utilize the marketing budget.
“IIH Nordic demonstrated a professional balance of people management, external factors, and bringing in the latest trends when facilitating our data strategy. The end result was an actionable plan, where the right stakeholders were anchored and the best conditions existed for execution.”
“Before IIH Nordic we worked with a larger international consultancy, but we found the local anchoring of IIH to be a much better fit for our digital journey. For us their Nordic approach to things has worked wonders globally and have helped us forward as one organisation.”
“The collaboration with IIH Nordic has added an important commercial edge to our road map and helped us calibrate our digital activities even closer to support both ecommerce and the bigger strategic lines around data.and the overall business.”
Artillerivej 86
2300 Copenhagen S
Denmark
+45 70 20 29 19
Jernbanegade 27
6000 Kolding
Denmark
+45 70 20 29 19
Strandvägen 7A
114 56 Stockholm
Sweden
+46 10 888 54 45
CJ Hambros plass 2
N-0164 Oslo
Norway
+47 80 02 48 70