Digital strategy
We help companies realize their digital potential by creating digital strategies that are embedded in the business and deliver bottom-line results.
From commercial dream to digital strategy
Achieving profitable growth, reducing mistakes and staying focused on what’s important all comes down to a well-crafted digital strategy. A digital strategy should be an integral part of a company’s overall mission and vision. It should encompass activities that align with your business model and key performance indicators (KPIs), rather than becoming overly focused on current technological buzzwords.
To us, the term “digital strategy” is characterized as something dynamic. Technological possibilities are constantly evolving, and it’s important that you’re able to adjust without losing sight of where you’re headed in the long run.
To help you define and execute a digital strategy, it is important that we get an understanding of your entire business, including your competencies, challenges, and priorities. With this insight, we can work together to create a strategic action plan enabling you to use your own data and ensure that the strategy is executed to create value.
These are the challenges our customers often face with their digital strategy
The complexity and lack of knowledge of digital opportunities mean that many companies are challenged on executing their own digital strategy. Some of the common challenges we see with our clients are that:
- They have not defined a digital strategy or the right KPIs
- They lack knowledge of how to solve their challenges digitally
- They focus on too many projects at once
- They do not have an overview of the market they operate in
- Their digital transformation is not creating the desired value for the company
- They underestimate how important digital transformation is to their business
- They do not have internal support to launch new projects
Do you recognize these challenges in your business? Then we can help you develop your digital strategy. Companies we have helped in the past include LEGO, Vestas, Rockwool, VELUX, Chr. Hansen, TDC, IKEA, Bonnier, JDE, and Blockbuster.
Effective digital presence requires a solid foundation
The secret to a great digital strategy is knowing how to execute it and in what order, and setting relevant goals that provide clarity to the organization, the market and the customers.
Creating a digital strategy that resonates across departments and brings value to the entire organization is a journey of prioritization, experience and knowledge of digital opportunities. A journey in which we are specialists.
Our starting point to help you is about you and where in your business model there is untapped potential. We specialize in asking the right questions because we understand your challenges and the data needed to help you.
Working with you, we can draw the strategic roadmap focused on strong data-driven growth across channels and platforms. This enables you to gain full insight into the customer journey, the market, competitors and the ability to spot trends before others. In addition, we help you execute the defined strategy.
5 reasons to work with us
- We take your professional development seriously
- We take a multidisciplinary approach to your digital strategy
- We provide access to the latest tools and technologies
- We help you get the most out of your data
- We’ve worked with some of the biggest clients in the Nordics
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"IIH Nordic is super competent, they are always well prepared, and they give good input on what we can do better. They are also very honest and real, which for me is incredibly important."
"At IIH Nordic we experience close professional communication with a high level of professional relevant information that furthers our objectives of optimizing our business. IIH Nordic is also good at receiving input, which is conducive to a proactive and creative process/dialogue."
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"IIH Nordic has been our partner in SEO, SEM, CRO, Content and Analytics since 2016. IIH Nordic is an absolutely fantastic partner with a high level of service and always competent, professional sparring. They cherish Express Bank's business like it was their own baby."
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