Today, most modern businesses’ digital strategy draws on data streams from multiple sources to provide the complete view of all branches of the business. This places high demands not only on the technical set-up, but also on the integration, analysis and decisions taken on the basis of this data.
Larger companies often have more and more complex data streams, which creates the need for tailored solutions, scalable tools and increased support. With Google 360 Suite, you can take advantage of the leading enterprise platform that consists of a set of online tools that provide a single entry point for optimising your web performance. In short, Google Analytics 360 makes the complex simpler in one, cohesive data-driven platform for digital marketing
In order to help you with GA360, we first need to have an in-depth understanding of your business and objectives. Once this foundation is in place, we can work closely with our specialists to ensure that you get full value from the Google Analytics 360 suite.
In an increasingly complex world, where the interface between online and physical activities is slowly merging, the needs for the tools we use to collect data and the demands on the specialists who can turn the many numbers into sharp observations and well-founded recommendations are increasing.
When it comes to Google Analytics, many smaller businesses can get by with off-the-shelf solutions, while larger companies can maximise their potential and profitability with enterprise platforms like GA360. This is the leading platform for data-driven marketing, and consists of a set of indispensable online tools united behind a single entry point that reduces complexity and increases efficiency.
Through years of experience with Google Analytics at Danish and foreign companies, we know how to take your web analytics to the next level. We do this by working through initial needs assessment and data strategy for BigQuery, KPIs, proper and advanced setup, education and training in the system, reporting and analysis, system maintenance and tracking, use of intelligent plugins, ensuring anchoring in the organization, development of dashboards and finally use of Machine learning and AI for example intelligent monitoring.
The result is a robust and stable tracking infrastructure where you don’t have to worry about data volumes and capacity issues.
Many larger companies, due to their often more complex data needs, are not getting the most out of their Google Analytics, and some of the challenges we often see with our clients are:
Do you recognize these issues from your business? Then we can help you with your GA360 setup. Among our clients you will find. Easy and Bestseller.
IIH Nordic is one of the few organisations to be approved as an official Google Analytics 360 reseller. After going through a vetting process where our skill level, support capabilities and advanced understanding of Google Analytics’ potential in a business context were evaluated. By acquiring your license through IIH Nordic, you ensure a constant focus on your return on analytics.
Complex organisations have complex needs for analytical contracts. At IIH Nordic we specialise in securing organisations the best possible terms and prices for their contracts. We also continuously ensure that contact is maximised with a focus on delivering even better returns on analytics for our clients.
One of the biggest risks associated with analytics and analytics data is the lack of user management across the organisation. To minimise the risk of a data breach, we help ensure that people have access to the relevant data for as long as they need it.
With a Google Analytics 360 setup, you can optimise your account structure, not only to ensure the right people have access to the right data, but also to ensure you’re not tracking duplicate or redundant items. Since costs are tied to tracking, optimizing your tracking will mean minimal costs for running analytics.
IIH Nordic has been a Google Analytics Certified Partner since 2010, and has built an excellent track record and experience in analytics support, which our Google Analytics 360 customers benefit from today. We’ve been training businesses and employees in Google Analytics for more than 15 years, and not only help solve your problems quickly, we also try to ensure you grow in the process.
Since 2005, IIH Nordic has been working to make the most of data to create value for our many clients. With more than 50 consultants in the Nordics, we have some of the industry’s most skilled and experienced specialists in GA360, and have been voted the best at analysing and using data eight times. We make our clients champions of their own data so they can be the best in their industry.
Since 2005, IIH Nordic has been working to make the most of data to create value for our many clients. With more than 50 consultants in the Nordics, we have some of the industry’s most skilled and experienced specialists in GA360, and have been voted the best at analysing and using data eight times. We make our clients champions of their own data so they can be the best in their industry.
On March 1st, 2023 the Norwegian Data Protection Authorities published an article in relation to questioning the legality of Google Analytics. The article originally did
When it comes to data analytics, it is crucial to make sense of data by finding valuable patterns and conveying insights to the right people
*English version at the bottom* New method for data tracking In IIH Nordic, we have encountered a challenge that is crucial to address in order
IIH Nordic has a new CEO, so we’ve done a welcome interview to give you a better understanding of who Lars Gudbrandsson is and what
We tried to answer the questions you may have about The Danish Data Authority’s latest update (21st of September 2022) about Google Analytics, and how
Reach out if you’re curious about how we can help you.
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